It seemed like a good idea at the time ... curate a massive festival with a killer lineup to celebrate the 50th Anniversary of the Woodstock Music & Arts Fair. 

 

There were skeptics about it - how could organizers pull this off by themselves - without the help of mega concert producers like AEG or LiveNation ... 

 

But they had funding, bands were getting paid - things were looking good ... 

 

But then the foundations started to crack ... ticket sales were delayed ... permits weren't acquired ... and today - festival organizers announced the inevitable - the event is being canceled, saying they "don’t believe the production of the festival can be executed as an event worthy of the Woodstock Brand name" 

 

Organizers, along with Dentsu Aegis Network, which is funding the festival, released the following statement:

 

“It’s a dream for agencies to work with iconic brands and to be associated with meaningful movements. We have a strong history of producing experiences that bring people together around common interests and causes which is why we chose to be a part of the Woodstock 50th Anniversary Festival.  But despite our tremendous investment of time, effort and commitment, we don’t believe the production of the festival can be executed as an event worthy of the Woodstock Brand name while also ensuring the health and safety of the artists, partners and attendees... As a result and after careful consideration, Dentsu Aegis Network’s Amplifi Live, a partner of Woodstock 50, has decided to cancel the festival.  As difficult as it is, we believe this is the most prudent decision for all parties involved.”